HubSpot Integration for Trade Show Leads
Scan a badge. The contact lands in HubSpot before you leave the booth.
Everything syncs. Nothing falls through.
On the Teams plan, every lead you capture at an event flows into HubSpot with full context. Contacts, notes, deals, tasks, and event attribution. No CSV exports, no manual entry.
Contacts
Name, email, phone, company, title, and LinkedIn URL. Enriched data syncs too.
Notes
Meeting summaries, conversation context, and next steps. Attached to the contact record.
Deals
Create deals from the booth. Track pipeline from first scan to closed won.
Tasks
Action items from your conversations sync as HubSpot Tasks. Nothing slips through.
Custom Fields
Custom properties on contact records track which event and BoothIQ record each lead came from.
How the HubSpot integration works
Connect once. Every scan after that syncs automatically.
Screenshot: HubSpot OAuth connect button in BoothIQ Settings
1 Connect HubSpot
Open Settings, tap HubSpot, sign in. 60 seconds, no API keys.
Screenshot: Scanning a badge with CRM match indicator visible
2 Scan at the booth
Scan any badge or business card. BoothIQ checks HubSpot instantly and shows if they're already in your CRM.
Screenshot: HubSpot contact record created by BoothIQ with notes attached
3 Leads land in HubSpot
Contacts, notes, and deals sync to your portal. Your sales team has full context Monday morning.
Know who you're talking to
When you scan a badge, BoothIQ searches your HubSpot portal in real time. You'll know on the spot if this is a new prospect or an existing contact.
Existing contact? See their HubSpot record, deal stage, and last activity.
New lead? BoothIQ creates the contact in HubSpot with enriched data.
No duplicates. Matches on name, email, and company. Updates instead of creating.
Screenshot: BoothIQ scan result showing CRM match with HubSpot contact details, deal stage, and 'Already in HubSpot' indicator
What lands in HubSpot
Every badge scan creates a complete record in your CRM. Not just a name and email.
Contact Record
Note on Contact
SaaStr 2026 / Booth Visit
Sarah stopped by to ask about our HubSpot integration. Currently using Cvent for badge scanning but unhappy with the data quality. Interested in voice notes and automatic follow-up.
Next Steps
Send case study on event ROI tracking. Schedule a 15-min demo for her team next Tuesday.
HubSpot sync on Teams
CRM sync is a Teams feature. $499/mo, unlimited seats, unlimited events. Need custom field mapping or sync configuration beyond what's listed here? Talk to us about Enterprise.
Teams Plan
$499/mo
Screenshot: BoothIQ Settings page showing HubSpot connected state with green checkmark and portal name
60-second setup
No API keys. No developer tools. No IT ticket. Just sign in and go.
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1
Open Settings
Find the Integrations section and tap HubSpot.
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2
Sign in to HubSpot
Choose your HubSpot portal and approve permissions.
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3
Start scanning
Your next badge scan checks HubSpot automatically.
Frequently asked questions
How long does it take to connect BoothIQ to HubSpot?
About 60 seconds. Open Settings, tap HubSpot, sign in, and approve permissions. No API keys, no developer tools, no IT ticket.
Does BoothIQ create duplicate contacts in HubSpot?
No. When you scan a badge, BoothIQ searches your HubSpot portal by name, email, and company. If the contact already exists, BoothIQ updates the record instead of creating a new one.
Do I need a paid BoothIQ plan for HubSpot sync?
Yes. HubSpot sync is a Teams feature ($499/mo). The free Individual plan captures leads and exports via CSV, but does not sync to any CRM. On the HubSpot side, BoothIQ works with all HubSpot plans, including the free CRM.
Can I see if a scanned lead is already in my CRM?
Yes. When you scan a badge, BoothIQ checks HubSpot in real time. If the person is already a contact, you'll see their existing record and history right on the scan screen.
What data syncs from BoothIQ to HubSpot?
Contacts (name, email, phone, company, title, LinkedIn URL), notes (meeting summaries, conversation context, next steps), and deals. BoothIQ also adds custom properties to track which event and BoothIQ record the contact came from.
Does it work offline?
Yes. BoothIQ captures leads offline. When you reconnect, everything syncs to HubSpot automatically.
Can multiple team members sync to the same HubSpot portal?
Yes. Each team member connects their own HubSpot account. All leads sync to the same portal with full context from each rep's conversations.
Is my HubSpot data secure?
BoothIQ uses OAuth 2.0 to connect. Your HubSpot password is never shared with BoothIQ. You can disconnect at any time from Settings.
Stop losing trade show leads to spreadsheets
Connect BoothIQ to HubSpot. Scan badges at the booth. Your CRM is updated before you get back to the hotel.