Stop guessing. Start knowing.
BoothIQ turns your leads, notes, and voice memos into event intelligence. Who asked about pricing? Which competitors came up? Where does your pipeline stand?
- Real verified insights in your customers' own words
- No clunky dashboards
- No outdated reports
Event intelligence from every interaction
Other tools count badge scans. BoothIQ works from your notes and voice memos to surface what matters. That means insights no dashboard can give you.
What buyers care about
- Which pain points came up most across meetings
- What features prospects asked about
- What they liked and didn't like about your demo
This used to require debriefing every rep.
Competitive intel
- Which prospects mentioned competitors by name
- What they're currently paying for their solution
- Where they see gaps in competing products
Straight from your notes and voice memos. Not a CRM guess.
Event ROI
- Pipeline generated per event
- Leads captured vs. leads already in your CRM
- Conversion rates from event lead to opportunity
The report your VP asks for. Ready before the question.
Follow-up priorities
- Which leads had the strongest buying signals
- Who needs follow-up and what to say
- Personalized emails drafted from your notes
Done before you board the flight home.
Team performance
- Which rep had the most meetings
- Meeting quality across the team
- Topics and objections each rep encountered
Coach your team with real data, not gut feel.
Event strategy
- Compare lead quality between events
- Which events drove the most pipeline
- Where to invest your event budget next year
Know which events to attend and which to skip.
Insights where you already work
Get event analytics in the tools your team uses every day. No new dashboard to learn.
Claude
Ask questions about your event leads in plain English. Claude connects directly to your BoothIQ data via MCP.
Set up Claude
Slack
Get event insights delivered to your team's Slack channels. Ask questions, get summaries, share reports.
Talk to Sales
Get event summaries and follow-up priorities delivered straight to your inbox after every event.
Talk to Sales
Blake
Our AI agent built for trade shows. Blake knows your events, contacts, and notes. Ask a question, get a straight answer.
Talk to SalesMeasure event ROI with real data
Most teams report badge scan counts and call it ROI. Real event ROI starts with what buyers said, which meetings turned into pipeline, and whether the event was worth repeating. BoothIQ gives you the full picture.
Without BoothIQ
- Badge scan count with no context
- Reps forget what was discussed
- Follow-up emails are generic templates
- Event value is a guess
With BoothIQ
- Every voice memo transcribed and summarized
- Buyer intent and competitive signals captured
- Personalized follow-up from your notes and voice memos
- Pipeline value tied to each event
FAQ
- BoothIQ surfaces insights from the notes and voice memos your team captures at events. This includes what buyers asked about most, which competitors were mentioned, buying signals, follow-up priorities, and event ROI metrics like pipeline generated and lead-to-opportunity conversion rates. Learn more about event intelligence
- From you. Your notes, voice memos, and lead captures are the source. BoothIQ takes all the jumbled notes spread across meetings and team members and assembles them into actionable insights delivered straight to you.
- Most event analytics tools count badge scans, session attendance, and booth traffic. BoothIQ goes deeper by working from your team's notes and voice memos. You get intelligence about buyer intent, competitive positioning, and deal-specific context that no badge scanner can provide.
- You can access insights through Claude (ask questions about your event data in plain English), through Slack, through Blake (our AI agent), or delivered to your inbox via email. Use whichever fits your workflow.
- No. BoothIQ works with whatever you capture. A quick voice memo, typed notes, or even just a name and company. The more context you capture, the richer the insights. Even a name and a quick note gives you something to work with. See how badge scanning works
- BoothIQ tracks the full journey from lead capture to pipeline. You can see how many leads were captured per event, how many synced to your CRM, which entered active deals, and the total pipeline value attributed to each event. This gives you a real ROI number to report to leadership. Full guide to measuring event ROI
- Yes. Your data stays in your BoothIQ account. When you connect to a third-party integration like Claude or Slack, you authorize read-only access to your own data. You can revoke access at any time.
- BoothIQ's free plan includes AI-powered scanning, voice memos with transcription, contact enrichment, and access to your data via Claude MCP. Event insights (meeting-level intelligence, competitive signals, team reports) are available on paid team plans alongside CRM sync and custom email sending. See pricing
Every lead. Every insight.
Capture leads, keep the context, and get AI-powered event intelligence. Free to start.